Bubs® Goat Milk Infant Formula Stage 1

Rated 5.0 out of 5 stars
9 Reviews


Bubs Goat Milk Stage 1 Formula is exclusively formulated for tiny tummies aged 0 to 6 months.

Our Goat Milk Stage 1 Formula, which uses fresh Goat Milk, now includes more Omega 3 (DHA), Omega 6 (ARA), and Prebiotics (GOS).

Goat milk naturally supports gentle digestion and may be a good alternative for formula fed babies with sensitive tummies. Bubs premium formulation contains DHA and ARA from plants for improved taste.



Wash hands first. Sterilise bottle and teat in boiling water or a steriliser.

Potable, previously boiled water should be used. Pour the required amount of cooled boiled water into the bottle.

Add the required number of softly packed level scoops according to the feeding guide, using the provided scoop and the built-in leveller on the Can. Always add 1 scoop of powder for each 60mL of water.

Shake well until powder is dissolved. Test temperature on your wrist before feeding. It should feel lukewarm, not hot. Once prepared, serve immediately.

Each bottle should be prepared individually. If a bottle of made up formula is to be stored prior to use, it must be refrigerated and used within 24 hours. Formula left after a feed must be discarded.  


Lactose, Goat Milk Solids (Goat Full Cream Milk Solids, Goat Whey Protein Concentrate) 28%, Vegetable Oil Blend (Sustainable Palm Olein, High Oleic Sunflower Oil, Canola Oil, Sunflower Oil, Coconut Oil), Galacto-Oligosaccharide (GOS), Docosahexaenoic Acid (DHA, From Alage), Emulsifier (Soybean Lecithin), Arachidonic Acid (ARA), Choline Bitartrate, Inositol, Taurine, Antioxidants (α-Tocopherol, Ascorbyl Palmitate), L-Carnitine.

Vitamins: Sodium Ascorbate, dl-α-Tocopheryl Acetate, Vitamin A Acetate, Niacinamide, Calcium Pantothenate, Cyanocobalamin, Cholecalciferol, d-Biotin, Folic Acid, Phytonadione, Thiamine Hydrochloride, Riboflavin, Pyridoxine Hydrochloride.

Minerals: Sodium Citrate, Calcium Carbonate, Potassium Chloride, Ferrous Sulphate, Magnesium Sulphate, Magnesium Chloride, Calcium Phosphate, Zinc Sulphate, Copper Sulphate, Manganese Sulphate, Potassium Iodide, Potassium Phosphate, Sodium Selenite.

Allergens: Contains Dairy and Soy.

Average amount per 100 mL of made up formula
Energy 287kJ
Protein, total 1.5g
- Whey protein 60% 0.91g
- Casein protein 40% 0.60g
- A2 Beta Casein 450mg
Fat, total 3.7g
- Linoleic Acid 600mg
- Alpha-Linolenic Acid (ALA) 52mg
- Docosahexaenoic Acid (DHA) 8.8mg
- Arachidonic Acid (ARA) 10mg
Carbohydrate 7.5g
Sodium 23mg
Vitamin A 83µgRE
Vitamin B1 - Thiamin 95µg
Vitamin B2 - Riboflavin 160µg
Vitamin B3 - Niacin 600µg
Vitamin B5 - Pantothenic Acid 530µg
Vitamin B6 - Pyridoxine 57µg
Vitamin B12 0.49µg
Vitamin C 14mg
Vitamin D 1.1µg
Vitamin E 1.3mg dl-α-TE
Vitamin K1 6.8µg
Folic Acid 14µg
Biotin 3.7µg
Calcium 49mg
Copper 80µg
Iodine 11µg
Iron 0.78mg
Magnesium 5.9mg
Manganese 16µg
Phosphorus 30mg
Selenium 2.4µg
Zinc 0.52mg
Chloride 70mg
Potassium 64mg
L-Carnitine 1.6mg
Taurine 4.4mg
Choline 13mg
Inositol 7.9mg
Galacto-Oligosaccharide (GOS) 330mg

*please refer to feeding guide 


Shipping Information
Rated 5.0 out of 5 stars
Based on 9 reviews
Total 5 star reviews: 9 Total 4 star reviews: 0 Total 3 star reviews: 0 Total 2 star reviews: 0 Total 1 star reviews: 0
100%would recommend this product
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9 reviews
  • M Profile picture for Melanie
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    2 months ago
    Amazing for my cows milk sensitive boy!

    Due to unexpected breastfeeding issues, I made the choice to exclusively formula feed from 9 days old. We tried 5 different formulas including an A2 cows milk formula before switching to goat milk. After a lot of research, we found out that it was possible that our little one was sensitive to cows milk proteins which are bigger and harder to digest than goat protein. Cows milk also contains some proteins that goat milk has in much lower volumes, so for some babies this can be the thing that is causing issues!

    Note: Goat milk isn’t appropriate for babies with a genuine cows milk protein allergy. We knew it wasn’t at that level, he was just constipated, unsettled and sore. He wasn’t thriving on cows milk. CMPA needs proper testing!

    Our baby was breaking out in eczema on his head, legs and arms — which is often linked to inflammation of the small intestine. He was unable to pass movements more than every few days and was very uncomfortable after feeding (20-30 mins) with lots of spit up and crying.

    Before we moved to a partially hydrolysed formula (whey dominant) or took him for testing, we decided to buy some goat milk and try it as a last ditch effort. Bubs is easily available at the majors so that was a major draw for me as others are only available at chemist warehouse.

    I saw a change in 24hrs. I was able to feed him to sleep for the first time in 14 weeks. He now passes regular, soft movements daily. Daily! I cannot believe it. It also no longer has white curds mixed…

  • KC
    Kathryn C.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    6 days ago
    Best formula

    After trialing so many different formulas this was the only one my baby could take. It was so gentle on his stomach that we saw an improvement after the first bottle. My upset, gassy baby is now the happiest little boy.

  • JL
    Jade L.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    1 week ago
    When he doesn't have enough breast milk.

    It's great, my 4 month old often has a top-up of a night time and happily takes this formula. He is 95% of the time breast-fed so this works well for me.

    I started on goats milk the second time round as my daughter had alot of issues with cows milks formula such as reflux. It was hard to transition her as she had already encountered a different taste. This time round it was alot easier to start off with the goats milk. Definitely seems to be easier to digest for sensitive tummies.

  • SD
    Sara D.
    Verified Reviewer
    I recommend this product
    Rated 5 out of 5 stars
    5 months ago
    Love this product

    I found normal formula would upset my little girls tummy and tried bubs and worked well. She was BF and bottle fed until 11 months where she weaned herself off breastmilk. Nearly 2 she now drinks bubs cows milk and found it also works well.

  • RS
    Raffaella S.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    6 months ago
    Gentle on tummies

    This formula in much more gentle on my little ones tummy compared to two other formulas we tried.

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