Frequently asked questions about formula, pouches and cereals.


Why is goat milk better for you than cow milk?

Goat milk is easier to digest by humans than cow milk for 2 main reasons - the protein and fat structure, and in addition to only containing the A2 Goat protein which means it is less likely to cause digestive discomfort.


Do you have formula samples, or can I buy some samples?

Unfortunately, we do not give out or sell samples of Bubs Goat milk formula. We voluntarily comply with World Health Organisation (WHO) recommendations, and the Marketing in Australia of Infant Formulas (MAIF) agreement, which does not support the sampling of infant formulas by manufacturers directly to parents or carers of babies. This means we are unable to supply baby formula samples.

What is the ratio of whey protein & casein protein in the goat formula?

The Whey to Casein ratio changes with the formula, for example, stage 1 has 60% whey protein and 40% casein. It drops to around 50:50 in stage 3.

How should you store the goat formula?

Store your Bubs goat formula direct from sunlight in a cool, clean location such as a pantry.

Can you freeze the goat formula?

We don't recommend freezing the formula. You don't need to as it can be stored at room temperature and can be used for up to 4 weeks after opening the foil seal.

We do not recommend you freeze any formula in the freezer for a number of reasons. Storing powder in refrigerated conditions exposes the powder to damp/humid conditions. This can cause the powdered ingredients to separate and clump. As a result, the powder may not mix/reconstitute as well when formula is prepared. In addition, the powder may not be homogeneous, causing over-concentration of certain ingredients/nutrients. It won't harm your baby, but we think it best to store in the pantry for up to 4 weeks. We hope this helps answer your questions, and don't hesitate to get back in touch if you have any other queries about Bubs products.

Why is there a gap in the tin of goat formula?

Powder tends to settle and compress over time, so at the time of filling, the product level normally sits higher compared to where it would be in 3 or 4 or 6 months later. Rest assured that we measure by weight and not by volume, and our state of the art equipment weighs every single tin to a high level of accuracy.

Is the goat milk formula gluten free?

Yes, our Goat Formula is gluten free.

Is the formula dairy free?

The milk powder and milk whey protein in all of Bubs formula products is 100% sourced from goat milk. However, lactose, which is a natural dairy milk sugar and considered to be the best form of carbohydrate for infants, is derived from cow milk. Our labels clearly identify potential allergens in our products as Allergens: Contains milk, fish and soy.'

We are unaware of a goat milk formula available in Australia that does not contain bovine lactose (from cow origin). Therefore, we suggest you talk with a healthcare professional about an alternative option for your baby.

Why do you add soy bean oil in your formulas?

We use a soybean oil blend in our Stage 2 & 3 formulations to provide the right fatty acid profile needed to deliver a certain content level and ratio of linoleic and α-linolenic factty acids. Soybean oil is around 50% linoleic acid, so it is ideal for increasing the linoleic fatty acid content which should sit around 10 times higher than the level of α-linolenic acid. Soybean oil is also a very clean tasting oil compared to some others. Perhaps you may be concerned about soybean oil because of the media around soy oils being hydrogenated as a result of how they are processed, as hydrogenated oils are not good for you. However, the oils used in our formulas are processed in a way that ensures no hydrogenation occurs. It is specifically produced for the use in infant formula and our suppliers are very aware of the issues surrounding hydrogenation. Therefore our suppliers have very robust systems and procedures in place to ensure that none of the vegetable oils they use in their formulas have hydrogenation contaminants, like 3 MCPD Esters present.

What is lactose? Why do you add lactose to your formula?

Lactose is a natural sugar found in dairy milk and is naturally present in all dairy milks. It is not an added sugar. It’s considered to be the best form of carbohydrate for babies. In fact, some countries actually require lactose to be >90% of the total carbohydrate content in Stage 1 formula. Australian food standards guidelines for infant formula very clearly define the nutritional content limits that all formula products must meet. All products must deliver a certain amount of carbohydrate content per 100 kJ. Hence, in order to meet those requirements, we need to add the right ingredients in the right proportions to deliver on those nutritional targets. Both lactose and corn syrup solids are regulatory approved forms of carbohydrate to use in infant formula to meet these targets. In our Stage 1, 100% of that carbohydrate is sourced from lactose. In our Stage 2&3 formulations, we source a majority from lactose, and the balance from corn syrup solids.


Is it safe to put the pouches in the pantry if they were previously refrigerated at the shops?

If the pouches are unopened, it's safe to put them back at room temperature even if they were previously refrigerated. Once opened, reseal and keep refrigerated and consume within 48 hours.

Do the pouches need to be refrigerated?

Before opening the pouches do not need to be refrigerated. They can be stored in the pantry and served by the used by date. Once the pouches are opened, reseal and keep them refrigerated and consume within 48 hours.

What is the cooking process for the pouches?

Our pouches are processed using a very unique method of minimal heat and cooking time.

The process is detailed, however, a brief description to answer your question on nutrients is as follows:

  1. A lot of our fruits and vegetables are sourced directly with the organic growers. This enables the highest quality of freshness as the ingredients avoid cold storage, markets, and individual retailers, all delaying the time that you get to consume the products. If they are not sent fresh to us, they are often snap frozen on the day of harvesting.
  1. In our fruit combinations, we mix our ingredient combinations cold and without heat, to avoid the loss of nutrients due to heat production.
  1. Once the ingredients are ready for packaging, they are heated, in order to further avoid nutrient loss. This process also preserves the product in the pouch.

Are the pouches gluten free?

Any claims made on our labels relate to specific testing for gluten. Our labels list 100% of the ingredients found in our products so you know exactly what is inside each pouch. 

We would always recommend that you seek professional medical advice, however it is our understanding that grains and grain-like plants that do not contain harmful gluten and are suitable for celiacs include rice (white/brown), amaranth, flax, millet, chia, quinoa and coconut. We have intentionally made our recipes ‘allergy friendly’ and various products across our range contain one or more of these grains (certified organic of course).

None of our pouches contain wheat, spelt, rye or barley, which tend to be on the ‘avoid’ list for celiacs. 

Do your pouches contain nuts or eggs?

Our production facility, that produces the Bubs puree, actively avoids the processing of any products containing peanuts and tree nuts. Products containing egg are not avoided, however, there are no products currently processed that contain egg. If there were products containing egg, there would be no allergen carry over into other products as this is actively controlled by the facilities allergen management program which contains standard operating procedures designed to effectively control and prevent the possibility of cross contamination of allergenic material to other products.  

Are your pouches Kosher certified?

Yes, all our Bubs Organic Wet pouches are Kosher certified by The Kashrut Authority.

Are your products halal certified?

Our Pouch range is Halal certified. We do not use any animal products - besides milk, in the making of any of our products.

Can the pouches be heated?

Yes, pouches can be heated in boiling water, but DO NOT microwave them.


Is your organic cereal suitable for vegans?

Yes, our Bubs Organic Cereal range is Vegan friendly.


Are the Toothy Rusks dairy free?

There are no dairy or milk products added into these lactose free teething rusks, however they are not verified to a ‘dairy-free’ status as they are produced in the same facility and use the same equipment as other teething rusks containing dairy components.  


Your allergen statement says ‘Contains fish.’ What fish is used in your ingredients?

The DHA and ARA could come from fish oil, however, we are in the process of moving across to an Algae source.

Where do you source your ingredients from?

Our company policy is to source our organic ingredients from Australia where possible, and aim to have our food products made here in Australia. In some instances, where seasonal or availability issues prevent us from sourcing Australian produce, we import raw ingredients from trusted international partners.

Sadly there are not enough farms in Australia to supply the ingredients in sufficient volumes for our production.


Are all of your products GMO free?

None of our ingredients or end products contain GMOs and they do not contain detectable genetically modified material. We ensure all our suppliers provide only GMO free raw materials.

Is formula goat milk made of free bovine growth hormone and antibiotics? Yes.

Have goat formulas been treated with BGH? No.

What are corn syrup solids? Why do you add corn syrup solids?

Corn Syrup Solids is basically a carbohydrate powder produced from the vegetable corn. Corn syrup solid powders can vary by way of their ‘DE,’ or Dextrose Equivalent value. The higher the DE, the higher the level of simple sugars that are present. Corn Syrup Solids fall between the DE range of 20-100. Powders that have a DE of <20 are referred to as Maltodextrins. The DE of the powder we use sits between 20–23 so it is right at the bottom end of the DE range, meaning it does not contain a high level of simple sugars. Fructose is a monosaccharide and in the corn syrup solid we use the total monosaccharide content is only 2.3%, and of that 2.3% it is all glucose; so there is not actually any fructose in our product at all.

Australian food standards guidelines for infant formula very clearly define the nutritional content limits that all formula products must meet. All products must deliver a certain amount of carbohydrate content per 100 kJ. Hence, in order to meet those requirements, we need to add the right ingredients in the right proportions to deliver on those nutritional targets. Both lactose and corn syrup solids are regulatory approved forms of carbohydrate to use in infant formula. In our Stage 2 & 3 formulations we source a majority from lactose and the balance from corn syrup solids. The source of our corn syrup solids used in our formulas is specifically designed to meet the stringent requirements needed for infant formulas, and is a very high quality source of carbohydrate. 

Is the palm oil in the formula heat treated or cold pressed? Are there emulsifiers in the oil?

Our palm oil is heat treated and our oil has lecithin in it.

Where are the ingredients in the goat milk powder imported from?

Our company policy is to source from Australian farmers wherever possible and have all of our food products made here in Australia.

However, sadly there are not enough goat farms in Australia to supply goat milk powder in sufficient volumes for our production. Most of the ingredients are therefore sourced from New Zealand or Europe.

What vegetable oils do you use?

Our vegetable oil blend consists of palm kernel, palm olein, rapeseed, and sunflower oil.

Where are your berries imported and how are they prepared?

Organic Bubs berries are sourced from Canada and the USA, and are USDA certified. Our blueberries are prepared from clean, sound, fresh or frozen organically grown berries that have been sorted, washed and inspected. The berries are milled, pureed and then pasteurised. The product is then processed and packed with Good Manufacturing Practices.

Prior to finalizing the Organic Bubs formulas, the mixed ingredients are pasteurised or retorted for the finished packaged product.


Can you return a product?

Please select carefully as we cannot refund or exchange consumable infant products. If you have a query or complaint about our products or delivery service, please contact us.

Do you offer free shipping across Australia?


The standard flat rate shipping fee is $9.90 across Australia. Bubs offers FREE shipping for all orders over $120.

Delivery times

We can deliver to your home, business or PO Box. Please know that times may vary depending on the courier but this is what you can expect:

3 days East Coast Capital Cities: Sydney, Melbourne, Brisbane
NSW: Major towns in Newcastle, Wollongong and on the Central Coast
3–5 days Most major towns in NSW
Albury & Wodonga
3–9 days QLD: Regional areas 
TAS: Rural areas
3–10 days NSW: Regional areas
TAS: Launceston & Hobart
QLD: Cairns & Townsville
5–7 days SA: Adelaide
QLD: Most major towns in QLD (excluding Brisbane, Cairns & Townsville)
VIC: Bendigo & Geelong
5–12 days Rural areas in QLD, NT, SA & WA

Refund and exchange policy

Please select carefully as we cannot refund or exchange consumable infant products. If you have a query or complaint about our products or delivery service, please contact us.